Tag Archives: social media marketing

Last month, a developer in Austin sat across from me, his face pale as he explained how his 42-unit luxury complex had been sitting on the market…

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Last Tuesday, I sat in my car after a client meeting and just stared at my phone for ten minutes. We’d just presented the campaign results to…

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My friend Sarah, marketing director at a $50M agency, just told me the most brutal campaign failure story I’ve ever heard. Half a million dollars—gone. But what…

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Your video just got 3 seconds to prove it deserves to exist. That’s it. Three measly seconds before thumbs start swiping and attention spans evaporate faster than your…

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The social media landscape is a battlefield for attention, and short-form video is the weapon of choice. But not all videos are created equal. As we head…

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Video marketing is currently the most effective tool for growing a business. A well-executed video can boost brand awareness, engage your audience, and drive sales—all in a…

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The “About” video is your chance to make a first impression that lasts—but let’s face it, most of them are as bland as unseasoned oatmeal. If your…

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In today’s fast-paced digital landscape, user-generated content (UGC) has become one of the most powerful tools for brands looking to create authentic connections with their audience. UGC…

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Managing video marketing budgets can be tough, especially when trying to produce high-quality content without overspending. Here are five common budget challenges marketing professionals face and detailed,…

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