The Seven Deadly Sins of Advertising
This is a Modern Interpretation of Max Sackheim’s wisdom in the realm of advertising, traversing the fine line between captivating creativity and common pitfalls requires not only…
5 Reasons Your Video Marketing Fails
Alright, grab your popcorn, because we’re diving into the sometimes wacky world of video marketing – or, as I like to call it, “How Not to Make…
4 Essential Video Production Tips for Small Business Success on Social Media
In the digital age, social media has become a pivotal platform for small businesses looking to expand their reach and engage with a broader audience. Video content,…
The Secrets to Video SEO
In today’s digital age, video content has taken a front seat in the marketing strategies of businesses, big and small. With the proliferation of platforms like YouTube,…
HOW TO WIN AGAINST A BIGGER BUSINESS COMPETITOR
Competing with a larger business can be challenging, but there are several strategies that smaller companies can employ to gain an advantage: Each of these strategies capitalizes…
The True Value of Investing in Advertising
When it comes to investments, the common notion is to think in terms of monetary gain. However, this perspective can be limiting. A more holistic approach to…
Preparation is KEY to everything in the world of Video Production / Filmmaking
Creating a successful film involves a lot more than just pointing a camera and shooting. The filmmaking process is divided into three critical phases: pre-production, production, and…
Consistency: The Secret to Social Media Marketing
We’ve all heard the saying, “Consistency is key.” Whether you’re working on your fitness goals at the gym or building your business’s online presence through social media,…