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Our second collaboration this year involved ProduceXM and Amazon Prime on Eddie Murphy’s holiday feature film, “Candy Cane Lane”. To promote the movie, the team decorated 8 new homes. These homes were gifts from Habitat For Humanity to families in need. Our role was to capture the essence of love and joy during the holidays. We documented how a large team of workers and volunteers transformed these homes. The families experienced a magical winter wonderland in Los Angeles, marveling at the spectacle!

Popart Films produced 8 unique videos for each sponsor, including Amazon Prime. These sponsors contributed their products to the event. We made sure to highlight the emotional moments, keeping them at the heart of our coverage.